Do you have a business website for your business today?  No matter what size your business is, to succeed in gaining more clients or customers in today’s world you need to have a business website!  Not only do you need a website for your business.  You need a good website because if you don’t, you will loose customers.  Nothing detours a potential client or customer more than when landing on a website that looks like it was designed in the 90’s or even the early 2000’s.  You know the one I’m talking about, the dark narrow looking website with ugly colors, too much shadowing, and a bunch of words that gives you a sick feeling to your stomach?  You want to get out as soon as you can because it seems like everything is closing in on you.

After leaving that dark old website, you click and land on a bright new website with a full width layout, great looking photos, and cool moving objects and you think, I’ll definitely buy from this company.  The bright website gives you a good feeling and you know the company cares about what they do because they spent the time and money on a website that looks and makes you feel good.  They care about their branding and most likely care more about their service or product!  Their great branding creates more business!!

Now what can you do to create more business from your website?  Lets move on to the 7 must have components to an effective business website!

The 7 Business Website Must Haves!

1. Good Design

Like we talked about above, a great modern designed website can make all the difference in gaining more customers for your business.  What is your niche and your target audience?  After you know that, you can tailor your design to attract your target audience and portray the look and feel of what your business is all about.  Remember to find a Web Designer that is current in the new styles and coding so your business website will be ahead of your competition.  Do not go the cheap route because you will pay more in the long run with a site that doesn’t attract more business, and you will be redoing your website sooner than later to catch up.

2. Contact Page

Make it easy for customers to contact you.  Always have a contact page with a form they can fill out that will be sent to your email.  Have your phone number and email on every page of your website and make it easy to find.  If you are a business that has a physical address make sure that address is on your contact page with a map of your location using google maps.

3. Basic Search Engine Optimization

It’s not possible to ignore SEO these days. More than half of all website traffic comes from search engines. If you’re not optimizing for search, how will your website get found?  You need at least the basics of SEO on your business website to get some traffic.

• Optimize headers and title tags
• Content is King in the SEO world!  You must have good relevant content about the niche and business you are in.
• Internal links to your site from other sites (This is a daunting task and takes work).  They can’t just be any old site either.  They must be quality links!

4. Customer Testimonials

Approximately 90% of consumers say that online reviews influence their buying decisions.  If you have customers that love your service or product, get their testimonials on your business website for others to read.  Testimonials are real people with real experiences with your business, which is a huge decision maker for potential customers.

5. A Blog With Good Content

Good content about your service, product, or industry will inform your readers, and position your business as an authority.  If you know what you are talking about, your potential customers will see it, and be more likely to buy from you.  It will also help you rank better in search engines because remember, “Content is King”.

6. Sell Your Customer Online

What are you offering?  How can you fix the problem that your customer has?  You need to know your target audience and direct your branding and effort towards them.  Show them their need and show them how you solve it.  When your potential customer is on your business website they need to make that decision to by from you because you offer what they need.

7. Responsive Web Design

A responsive website is a website that smoothly operates across all devices including smartphones, tablets, laptops, and desktops keeping design and layout structured for best usability experience.  About 93% of small business websites are not responsive.  And on average most online users are using their smartphones to use the web.  If that is true and your website is not responsive, you could be losing most of your potential customers because they can’t find what they need on your site or it is award to navigate on your site from their phones.

Though there is much more you can do, and should work up to on a business website, these 7 elements are a great start to a successful online presence.  Remember to find the right Web Designer who knows how to design a business website for today not the past.  And though you might want to save a little money, stay away from the easy cheap drag and drop websites because they have a limit.  You can only get so far with the do-it-yourself drag and drop sites and you most likely will upgrade to a real website in the future.  Do it now so you can continue building on a great platform instead of starting over.  Start with the 7 key elements and build from there!

The post 7 Elements Every Business Website Needs! appeared first on Sacramento Web Design | Auburn Web Design | Advnt Design.

First I will start off by describing what minimalist web design is.  Chances are if you have spent anytime online you have come across minimalist design whether it be through ads, website style, logo design, various graphic designs or product packaging.  So what is minimalist design?  In minimalist design Less is More!  Yes that’s right, the less you have without cluttering a web page the simpler and cleaner  it will look.  One of the hardest things to do as a graphic designer or web designer is to make the best use of white space.  White space is the part of the design that has nothing in it.  If you go back just a few years to when distressing and clutter were popular, you will not see much use of white space.  It is much easier to create a design or website that just looks too busy.  Today minimalist web design is becoming more and more poplar because it is easy for visitors to navigate and it just looks clean, simple and beautiful.  Take out the distressing elements, cluttered backgrounds, and over use of shadows and gradients and you begin to have minimalist web design.  Though you can have backgrounds and textures while still accomplishing a minimalist look and feel.  Since minimalist design has less, layout is a key element to making it look good.  White space in the wrong areas can make the design look awkward or unbalanced.

“Everything should be as simple as possible, but never simpler.”

-Albert Einstein

5 Examples of Minimalist Web Design:

My Own Bike

Lindvall A & D

North East

Functionals

Simone Marcarino

Thank you for reading and if you are interested in minimalist web design for your new website you can contact me through my contact page.

The post The Beauty of Clean, Simple, Minimalist Web Design! appeared first on Sacramento Web Design | Auburn Web Design | Advnt Design.

Sacramento Graphic Design services provided by Advnt Design.  Advnt Design is a progressive Sacramento Graphic Design company that provides the Sacramento and Auburn area with new and modern graphic design services.  I keep up with the latest in graphic design trends always seeking to be at the forefront in the Sacramento Graphic Design arena.  Through the research and development stage I figure out what design would best fit my clients needs through color schemes, layout, typography, branding niche, and their target market.  After a few concepts are designed I then show them to my client for feedback and work with them throughout the design process to create the final design.

There are many Sacramento Graphic Design companies out there that do great work!  When you choose Advnt Design for your design projects you will not be disappointed.  Your final designs are not done until you are happy with them!  Check out my portfolio to see if my style would meet your needs.  There are many styles I can design from because of my careful research and fine eye for detail.  Advnt design is not stuck in the 80’s, 90’s, or 2000’s but is new and modern using all aspects of design style to effectively design with your vision in mind.  We provide  a progressive Auburn and Sacramento graphic design service that makes our clients return for more.  I love to build long lasting relationships with my clients with customer service that seeks to make them happy with what they have paid for.

Advnt Design provides Professional and Progressive Sacramento Graphic Design helping small to large businesses succeed in Branding and marketing their business.  Though I target Sacramento Graphic Design and Graphic Design Auburn Ca, my clients are worldwide and come from all different areas.  With an ever changing world I create and design using cutting edge progressive graphic design techniques.  Your Logo and marketing is so important for your businesses success that you can not afford to go without a creative educated graphic designer.  I will personally research your Business, Competition, and Target Market to successfully design your Logo and all your Branding needs in a detailed and captivating way.

Sacramento Graphic Design Services:

• Logo Design
• Web Design
• Interior/Exterior Sign Design
• Business Card Design
• Packaging and Label Design
• Flyer and Brochure Design
• Poster Design

Visit my Portfolio to see my work and Contact me for your Sacramento Graphic Design Projects!

[schema type=”organization” orgtype=”Organization” url=”http://www.advntdesign.com/sacramento-gra…n-advnt-design/” name=”Sacramento Graphic Design Company | Advent Design” description=”We are a progressive Sacramento graphic design company specializing in modern graphic design services.” city=”Sacramento” state=”Ca” country=”US” ]

The post Sacramento Graphic Design | Advnt Design appeared first on Sacramento Web Design | Auburn Web Design | Advnt Design.

Chances are your potential customers have looked for a business like yours online and maybe even gone to your website and viewed your content.  Does your website attract more customers with easy to navigate pages and posts?  Is your website pleasing to the eye with a clean modern look that makes your company look professional?  We provide Professional Website Design for Sacramento, Auburn, and all surrounding areas, customizing each site to our clients needs.  Do you want your site to rank higher in the google search engine?  Advnt Design will also build your site with better search engine optimization for targeted keywords that are right for your business or brand.

Each and every business or brand has a specific need in layout and design for their website.  Your website needs to captivate your target market and stay true to your branding.  Many of your potential customers receive their first impression of your business through your website.  The way your site looks is crucial to your viewers determining how long they stay browsing your pages.  Navigation is key to your potential customers finding their way around with minimal thought and effort.  Advnt Design not only provides website design Sacramento, we also provide modern cutting edge Logo Design and Brand Identity Packages.  Do you want your company or brand to stand out with quality professional aesthetics that will attract more customers?  Contact Advnt Design to set up a free consultation for your new website design.

Our Website Services include endless customizable capability with a Designer’s Eye for all Content & Layout

Fully responsive layout for many different devices of all shapes and sizes.

Search engine optimization for key words specific for your needs.

Custom made headers, icons, and any visual media you could think of.

Professional Virtual Storefront online E commerce sites for selling your Products.

The Advnt Design website design sacramento capabilities are endless.

WEBSITE DESIGN SACRAMENTO – WEBSITE DESIGN SACRAMENTO CA

[schema type=”organization” orgtype=”LocalBusiness” url=”www.advntdesign.com” name=”Advnt Design” description=”Website Design Sacramento | Web Design Sacramento” ]

The post Website Design Sacramento – Advnt Design appeared first on Sacramento Web Design | Auburn Web Design | Advnt Design.